The 5 reasons why your business needs a website

When I started my pet supply business, my mentor told me to create a website to sell my products online but, I didn’t know how much it would help.

Let’s look at the 5 reasons why your business needs a website:

Appear more trustworthy and professional

A website allows you to tell your businesses story so people can gain information about what your business and gain a level of trust.

84% of customers are more likely to trust a business with a website and 62% of customers will disregard a business if they cant find them online.

There are many ways to get people to trust your business using a website such as using high-quality pictures, showing awards, displaying reviews and testimonials which will also, allow you to establish a brand which is how people view your business.

One of the more Important features a website allows you to do is to create a custom email address such as yourname@yourbusiness.com. People are much more likely to trust a custom business email over a personal email. GoDaddy, a website domain provider conducted a study that shows 75% of consumers are much more likely to trust a business with an email address which matches the business websites name.

Marketing

A website is an amazing marketing tool which businesses can use to get ahead of the competition.

Make social media adverts more effective by having a website for your advert to link to. This allows people to learn more about your business before purchasing. Additionally, websites allow you to create adverts and automate them so you can post the same advert across multiple social media platforms much more easily and quickly.

Allen Dib says “your website is your best sales person”, websites allow you to showcase your product and service in the way you want. Provide your customers with all the information they need including, pictures, videos, guides, reviews and more. The more information you provide the more likely they are to purchase.

Gain new customers through search engines such as google, websites make it easy for people to find your business and contact you. Intergrade your website with google maps so people can find your physical business — 97% of google searches are to find local businesses. Additionally, websites allows you to sell online and reach customers globally which allows you to compete with giant businesses by outranking them on google.

Originally published at https://www.seanbarrett.uk on April 15, 2022.